This is time of the year when Online Retailers (In categories like gift and related to holiday shopping) will get almost 20 to 30% of their revenue. And thus , this is also a special time for the online retailers to put on the Marketing Hats to reach out to as many prospective customer as possible with the enticing marketing promotions. This is a quick list for those who are looking for broad ideas.

As per Forrester Research, 28% of North Americans who go online don’t buy there. This is for a variety of reasons. 62% of non-buying online consumers polled said that concerns about giving credit card information over the Internet held them back, while 55% cited the inability to see an item personally before buying. 25% of non-online buyers said they prefer to research online but buy in a store. 22% cited delivery costs, 21% cited “horror stories heard about online purchasing,” and 17% don’t buy online because they aren’t confident the product will arrive in good condition. 12% didn’t want to have to wait for the item to be delivered; others cited a variety of additional reasons.